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SLC Management joins hands with China´s biggest sports venue institution in strategic agreement

Recently, SLC Management GmbH (hereinafter referred to as “SLC Management”), Beijing CNSG Innovation & Research Engineering Design and Consulting Co., Ltd. (hereinafter referred to as “SIR”) and TÜV Rheinland Greater China (hereinafter referred to as “TÜV Rheinland”) reached a strategic cooperation agreement. The three parties will make joint use of the technologies, experiences and resources in their respective fields to build a professional team that integrates German expertise and technology and Chinese innovation. They will deepen cooperation in conception, planning and (feasibility) studies, design, operation, service quality analysis and certification, marketing as well as customized management and operation training for sports stadia and venues to provide comprehensive support for the development of China’s sport venue landscape.

In the picture from left to right: Dongxu Yang, General Manager of SIR, Wei Kan, Consulting Director of SIR, Prof. Dr. Alfons Madeja, Chairman of SLC Management, Maximilian Madeja, Managing Director of SLC Management, Jesse Wu, Senior Manager of TÜV Rheinland Greater China Management Systems and James Zhang, Vice General Manager of TÜV Rheinland Greater China Management Systems.

The cloud signing ceremony was attended by Dongxu Yang, General Manager of SIR, Wei Kan, Consulting Director of SIR, Prof. Dr. Alfons Madeja, Chairman of SLC Management, Maximilian Madeja, Managing Director of SLC Management, James Zhang, Vice General Manager of TÜV Rheinland Greater China Management Systems and Jesse Wu, Senior Manager of TÜV Rheinland Greater China Management Systems .

Prof. Dr. Alfons Madeja said, “SLC Management has accompanied the sports venue and stadium development in Germany and Europe for over 30 years, and has maintained long-term, good cooperative relations with many world-renowned stadiums. Today, SLC Management is honored to start a cooperation with CNSG Innovation & Research and TÜV Rheinland. The further development and support of the professionalization of sports and further venues in China on all levels, is perfect to be done in this Sino-German alliance.”

“SLC Management Germany has a rich international experience in infrastructure management and holistic venue consulting, working for all kind of venue stakeholders like owners, operators, investors and service providers to make their business and infrastructure planning, operations and commercialization more successful and more sustainable.

We started executing services in China 6 years ago with excellent results and acceptance in the market. Now is the time that it will bring the rich experience into this Sino-German cooperation on a broader scale to enhance synergies and raise potentials of China’s sports industry together.” Maximilian Madeja added.

SIR has been engaged in providing consulting for the construction of sports facilities and relevant engineering work for many years, and has participated in a number of international, national, provincial and municipal key sports projects. Dongxu Yang said, “it’s a privilege to have reached a strategic cooperation agreement with TÜV Rheinland and SLC Management. I believe that with close cooperation between the three parties, we can complement each other’s advantages, expand markets and achieve strategic win-win results, and accomplish the goal of becoming bigger and stronger in the field of stadium consulting.”

Jesse Wu said, “TÜV Rheinland hopes to introduce advanced venue management experience from abroad, especially from Europe, to the Chinese market. It’s impossible to achieve this goal without the support of local partners. The cooperation among the three parties will effectively promote the application of Europe’s advanced technologies in the local market.”

About SIR

Beijing CNSG Innovation & Research Engineering Design and Consulting Co., Ltd. is a wholly owned subsidiary of CNSG Sports development Co. Ltd. with Grade A qualifications of “Construction Project Design” and “Project Consulting Qualification”. Since 2006, it has been engaged in the investment, construction and operation of national and regional sports facilities and relevant project consulting services, and accumulated rich experience in the field of sports construction technology. It has participated in many key national sports projects, provided project consulting and sports process design services for stadium projects in various provinces, cities and districts. Meanwhile, it has also taken on statistical work of China’s sports industry and sports undertakings. Having been deeply involved in providing consulting services for stadium projects for many years, it has cultivated many professionals, and accumulated a large number of relevant data and successful cases. It has enjoyed a high reputation and high visibility in the field of project consulting for stadium facilities and sports process design.

About SLC Management

SLC Management GmbH, Germany, is a leading consulting and market research company in the fields of sports, leisure, entertainment and culture economics and management. Through consolidation of more than 30 years of research and practical experience in over 40 countries worldwide, and utilization of new perspectives through data intelligence and analytics, SLC Management is dedicated to provide holistic and customized solutions to clubs, associations, governmental institutions, companies, sponsors, venues and service providers in sports, leisure and culture around the world.

Following the company credo of “Fact-based consulting”, SLC Management incorporates Sino-German knowledge, global expertise and target-oriented data into its consulting and research services like among others business strategy and concept development, organizational change, process management, data intelligence, digitalization and transformation, internationalization, sponsoring conception and controlling, marketing and brand management, finance and value management, customized studies and analysis and infrastructure management.

SLC Management is TÜV Rheinland's global strategic partner in the sports industry.

About TÜV Rheinland Greater China

An internationally leading independent third-party testing, inspection, certification, training, and consulting organization, TÜV Rheinland has nearly 150 years of experience and employs more than 20,000 people worldwide. TÜV Rheinland employs over 4,000 people in the Greater China region, and operates in five Business Streams: Industrial Services & Cybersecurity, Mobility, Products, Academy & Life Care, and Systems. The group is involved in all important areas of business and life. This starts with the energy sector and the consumer goods industry, and includes the automotive industry, basic materials and investment goods, environmental technology, trade, construction, the food industry, aviation, railway technology, the IT sector, information security and data protection, logistics, banks and financial service providers, agriculture, tourism, as well as the education and healthcare sectors. TÜV Rheinland has long been synonymous with rigorous high-quality testing and certification services and provision of a diversity of professional assessments from an impartial and independent perspective. We provide local companies with one-stop solutions that comply with safety, quality, and environment-friendly requirements.


Media coverage & clipping

Video coverage of the signing ceremony:

Published on (extract):


For more information please contact

Maximilian Madeja

Managing Director, Chief Research Officer (CRO)

E-Mail: m.madeja@slc-ag.com

Fon: +49 (0) 911 - 54 81 830

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